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This article was taken from the June 2012 issue of Wired magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content by subscribing online.
Wired asks a broad spectrum of experts for their insights on how television will evolve over the next decade.
Masashi Imamura
Senior vice-president, Sony Corp
"Due to the evolution of display technology, TV screens will become even larger, thinner and more energy efficient. Televisions will need to deliver greater picture quality and resolution and, in anticipation of this, we are developing cutting-edge display technology such as our prototype crystal LED display."
Liz Rosenthal
Founder and CEO, Power to the Pixel
"When it comes to transformative TV experiences, we have barely scratched the surface. Imagine a living-room version of the iPad, where people have a customised viewing experience. Add an Xbox Kinect-type 3D camera and Google TV search, and you have an new entertainment experience."
Gary Shapiro
CEO, Consumer Electronics Association
"Home viewing will change dramatically, with advances in sight-, mind- and gesture-based technologies. Walls may become video displays and multiple projectors will move us closer to holographic and immersive TV experiences. And that's just at home -- on-the-go will have new display devices."
Kenton Allen
Joint CEO, Big Talk Productions
"In 2020, your home TV will be fully connected, voice-activated, paper-thin and lightning fast. Live TV schedules will be an increasingly small part of the way you enjoy audio-visual content.
Broadcast TV will still dominate with big-ticket items of major live sport and entertainment events."
Victoria Jaye
Head of IPTV and TV Online, BBC Vision
"Broadcast TV will continue to flourish, with money going into big, live-event TV with mass audience appeal and highly targeted TV that plays to specific audience groups. IPTV and dual screen will have improved ways to discover, join in and control when and where you watch shows."
Robert King
Director, Samsung UK
"Watching TV is becoming a much more integrative experience. We're seeing people accessing Skype and Facebook, and running fitness apps while tracking their progress, all through the TV. People also value a beautiful product, so we will see developments in ultra-slim design technologies."
Image: Shutterstock.com
This article was originally published by WIRED UK