If you could do a little bit of exercise in exchange for a train ticket, would you? Passengers at the Vystavochnaya station, west of Moscow, are doing just that as part of a promo for the Winter Olympics in Sochi.
The idea is to get people active and amped for the games in February, and for 30 squats, passengers get a free ride on the subway, which costs around a buck.
Olympic Change, which is responsible for the ticketing scheme, is collecting similar ideas, crowdsourcing different ways to get Russians involved in the run-up to the Olympics. So far, people have submitted everything from bike-powered mobile phone chargers to musical stairs, with one winner being announced next month and having their idea brought to life.
This story originally appeared on Wired.com
This article was originally published by WIRED UK