Skip to main content
Open Navigation Menu
Menu
Security
Politics
The Big Story
Business
Science
Culture
Reviews
More
Chevron
Search
Search
Security
Politics
The Big Story
Business
Science
Culture
Reviews
Newsletters
Podcasts
Video
The Big Interview
Magazine
Merch
Travel
Steven Levy's Plaintext Column
Events
WIRED Insider
WIRED Consulting
Coupons
Sandra Matz
Ideas Contributor
Sandra Matz is the David W. Zalaznick Associate Professor of Business at Columbia Business School.
Ideas
Now Isn’t the Time to Give Users Control of Their Data
Nov 24, 2021 9:00 AM
Ideas
Psychological microtargeting could actually save politics
Jul 20, 2018 2:00 AM