In the first edition of WIRED, founding editor Louis Rosetto laid out a challenge to his writers: "Tell us something we've never heard before, in a way we've never seen before." Over the last quarter-century, WIRED has eagerly accepted that challenge, exploring and experimenting with new formats and new ways of delivering our award-winning journalism. We had a website back in the early 1990s, and helped invent the banner ad. (Sorry about that.) We helped define the magazine experience on the iPad, and have built huge followings on Facebook, Twitter, Instagram, and YouTube. Hell, we even set up shop in SecondLife, when that was a thing.
Now, we are honored and excited to have found a new home on Snapchat Discover. Every Thursday, you’ll find a new edition of WIRED, packed with everything you expect—breaking news, stunning design, smart analysis, conceptual breakthroughs, engaging videos—as well as plenty of new surprises, just for our Snapchat subscribers. We think you’ll find it both a natural fit, and a fun extension of the WIRED experience. (Need a primer on Snapchat? We've got you covered.)
WIRED has always been about and for the people who are building the future—and today, those people are on Snapchat. We always hear about dedicated WIRED fans who still remember picking up their first issue when they were in high school or college and were inspired to change the world. We look forward to the next generation of WIRED world-changers discovering us on Snapchat.
