The IBM CEO calls data “a new natural resource.” Ginni Rometty joined the tech giant as an engineer more than three decades ago, when businesses were just starting to adapt to the idea of personal computing. Since taking the helm of the 104-year-old company in 2012, she�s been remaking it for the Internet age. As upstarts like Airbnb and Google disrupt industry after industry, old-line IBM clients like Ford and Marriott have been pushed to develop new business models that have the Internet—and its deluge of data—at their core. Between IBM�s artificially intelligent Watson technology and partnerships with Apple, Twitter, and Box, Rometty has positioned IBM as the company that helps traditional businesses catch up to the future.
IBM's Ginni Rometty: Let's Harness the Deluge of Data
Since taking the helm of the 104-year-old IBM, Ginni Rometty’s been remaking Big Blue for the Internet age.
Joe Pugliese
