The Art of Rube Goldberg: (A) Inventive (B) Cartoon (C) Genius: Published by Abrams Comic Arts © Heirs of Rube Goldberg
Due Out this month, The Art of Rube Goldberg: (A) Inventive (B) Cartoon (C) Genius celebrates the guy whose name is synonymous with zany chain reactions. Complexifying the simplest tasks was what he did best, and the book collects everything from his weekly funny-page gizmos to magazine covers and rare sketches. Want to catch your husband sneaking back into the house? All you need is a bellows, a toy sailboat, a steak, and a lion. Can't remember to mail your wife's letter? Skip the iCal reminders and try his 15-step process. As science-obsessed rug rats, we loved the fanciful engineering. (And the board game Mouse Trap wouldn't exist without him.) More than 40 years after Goldberg's death, his intricate routines live on in Wallace and Gromit films and children's museums everywhere. And they make us feel like kids again—in one very simple step.
- ### The Next Steve Jobs
