Neil Young, CEO of ngmoco:), almost ran out of time to show his video Monday, which would have been a huge bummer. He was supposed to limit his talk to ten minutes today at Wired's first-ever business conference in Manhattan. Luckily, he couldn't bear skipping his slide with a movie of hands holding iPhones that morphed into a rock-em, sock-em, virtual shoot-em-up that Young described as a "live first-person death-match over the internet."
The death-match was key to Young's talk, which announced a new Plus+ system exclusively for the iPhone and iPod Touch that will allow a social networking system and, perhaps more revolutionary, social gaming.
"This is the first social graph for gaming on the iPhone," Young said, and announced that the software will enable game catalogs, awards, metascores and other gamer favorites.
But how did Young and colleagues come up with their idea?
“We always talked about what would happen if one drunken evening, Xbox got together with Facebook and they had a torrid affair," said Young during a break at Wired’s first-ever business conference, Disruptive by Design, in Manhattan. "What would pop out nine months later? Wouldn’t you want to play with the lovechild?”
Young also said that Simon Jeffrey, former president of SEGA, will join ngmoco:) right when the new network is launched. Simon will “bring another English accent” and “a wealth of experience.
“I would never have been in the traditional mobile game space because it was lame, Young said, “but everything changed with the release of the iPhone.”
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