In an interview with the Yomiuri Shimbun, Nintendo president Satoru Iwata claims that the company can still sell more of its popular Nintendo DS handheld, thanks in part to downloadable software.
The new Nintendo DSi model's ability to download games means that it can be "customized for the individual," said Iwata. What that means is that it might "create a trend in which each family member will have his or her own DSi with their favorite software installed."
Iwata also pointed out that even though DSi sales have reached astounding levels in its native Japan, overseas markets are still ripe with opportunity.
"In Japan, a country with a population of 127 million, we've sold 23 million DS units," he said. "The United States is inhabited by over 300 million people, and there are more than 490 million people in the European Union. Sales of the product could grow further in foreign countries considering their populations."
With the middling economy hampering lifestyles, many are turning to video games as a cost-effective way to cure boredom – just ask GameStop. And who'll be there to give us quality entertainment at an affordable price? Nintendo, with the DSi on the way to give us yet another reason to open our wallets.
I'd love to toss in a snarky comment , but I own two DS Lites and one
DS Phat, and will be swiping up the first DSi I can get my hands on, making me part of the problem. You win this round, Nintendo.
Chris says: Easily the most interesting part of Iwata's comments is the bit about downloadable content possibly encouraging family members to each purchase their own DSi and load it up with their own personal suite of apps. That's something about DSiWare that I hadn't considered – that it could be part of Nintendo's strategy to further increase the number of DS units in use around the world.
Image: Nintendo
Nintendo head upbeat about gaming [Yomiuri Shimbun]
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