Gears of War 2 will be here in a matter of weeks, and it looks like the viral marketing campaign is being kicked off – at least for folks in the media.
We recently received a bulky metal cog in the mail from Microsoft, labeled "Property of the Coalition of Ordered Governments." Why the company is sending us cogs instead of Lancers, I have no idea – perhaps we can hurl them at our foes. But there's a curious little number on the cog called a CSID, along with the URL to the Gears of War website.
And in case we didn't get the point, there was also a slip of paper. It instructed us to head to gearsofwar.com/lastday, and enter the number somewhere.
Being inquisitive types, we followed the directions. The site itself is a bit sparse on details, though clicking about will net you what appear to be concept sketches and the occasional audio clip. Once we entered our code, we were rewarded with a pop-up of the image above. As for what it actually means ... yeah, I've got no clue. Is it merely wallpaper? Or a warning about an imminent invasion by ferocious subterranean species? Perhaps it's yet another code, which will tell us where to pick up our very own Marcus Fenix bobble-head dolls.
We turn to you, clever readers, to discover the secret behind this riddle. Head over to the site (be sure to turn off any pop-up blockers) and use our CSID number: 895575-B851V-EL.
Let us know what you find!
Image: Microsoft
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