As part of the ongoing effort of online services to make it easier for advertisers to spend money online, social media video player and widget platform company KickApps announced today a service that will help automate the process of putting ads in online videos on their service.
Using the KickApps Widget & Video Player Studio, users can now drag-and-drop ads — including overlays, interstitials, and pre- and post-roll advertising — to any videos running on KickApps’ video players.
The player also now supports integration with Google AdSense for Video, Scanscout, Adap.tv, and 24/7 Real Media. Support for DoubleClick’s DART should be available in the next few weeks.