In case anyone forgot, Google reminded investors yet again that YouTube has had absolutely no material effect on the company's bottom line.
Sure, the site attracts millions of viewers, but it still isn't making money.
In the company's most recent 10-Q SEC filing, Google reiterated the fact that YouTube has yet to generate much in sales.
"Revenues realized through the Google Print Ads Program,
Google Audio Ads, Google TV Ads, Google Checkout, YouTube and Postini were not material in any of the periods presented," the company said.
And in case you didn't catch it the first time, it was worth repeating.The company also listed YouTube among its potential risks in the filing:
"[The] anticipated benefit of may of our acquisitions may not materialize. For example, we have yet to realize significant revenue benefits from our acquisitions of dMarc
Broadcasting (Audio Ads) and YouTube."
It isn't such a shocking revalation: Google CEO Eric Schmidt has publicly discussed the YouTube revenue conundrum on more than one occasion.
(A tip of the hat to Silicon Alley Insider for spotting the disclosures earlier.)
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