Downloading a pirated movie, for many Americans, is no small feat. Depending on the internet connection, it could take 24 hours to download a two-hour film -- which is one reason why movie piracy hasn't been nearly as devastating as music piracy.
And there's plenty of evidence to support that -- DVD sales are still on the rise, will music sales are evaporating. And because a huge percentage of Americans are still without a broadband connection, it could be a long time before movie piracy catches up to music. The second-quarter results from entertainment retailer Trans World Entertainment illustrates the point perfectly. The company saw a healthy rise in second-quarter DVD sales while music sales stunk.
"[Comparable] sales increases in DVD and our other category, which includes electronics, trend and accessories, did not offset a decline in music," said the company in a prepared statement.
And looking forward, the company isn't flinching -- they expect strong DVD sales, despite a crummy economy and a broad shift in movie-watching habits.
"DVD for the third quarter looks pretty good, certainly much better than how it did in the second-quarter when we got hurt on the new release side," said Jim Litwak, Trans World president and COO.
Photo: Flickr/lyrislite
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