Is Denny's Rockstar Menu a Sign of the Apocalypse?

Bands and brands have been nearly interchangeable for decades now. Just ask Jack White, who created a Coke jingle in 2006 that stretched the limits of credulity. But starting Tuesday night, a whole new echelon of the art/commerce merge arrives when late-night diner Denny’s inaugurates its Dr. Pepper-bankrolled Rockstar Menu with the help of Eagles […]
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Bands and brands have been nearly interchangeable for decades now. Just ask Jack White, who created a Coke jingle in 2006 that stretched the limits of credulity.

But starting Tuesday night, a whole new echelon of the art/commerce merge arrives when late-night diner Denny's inaugurates its Dr. Pepper-bankrolled Rockstar Menu with the help of Eagles of Death Metal, Taking Back Sunday, The All-American Rejects and more.

Eat this:

The All-American Rejects (pictured above) went to their local Oklahoman Denny's kitchen to create their hometown favorite concoction with a little rock star flavor – "The All-American S.O.S." The guys took the reigns with a plate of grilled Texas toast and hashbrowns and added the works to it with hamburger, cheese, grilled onions and sausage gravy topping it all off.

There's plenty more where that came from. My personal favorite is the footage of Eagles of Death Metal's Boots Electric creating a late-night dessert. "This is amazing, dude," he gushes in one video, after tasting his invented confection. "I cannot believe how serious you guys are about this."

this audio or video is no longer availableNeither can I. I'm just not sure how to feel about this, and that's what scares me. Should I feel guilty because it makes me hungry? Is it just biz as usual? Will I ever listen to the All-American Rejects without thinking of Denny's? Actually, will I ever listen to All-American Rejects? These are questions one has to ask.

Good thing I don't have to answer them. Help me out, readers. I am at a total loss. Out to lunch.

Photo: Denny'sAllNighter.com