BSkyB, Universal Prepare Launch Pad For ITunes Clone

Good news for you Rupert Murdoch fans out there. The mogul’s UK-based pay-TV juggernaut is preparing its own music service, and it’s inked a deal with bigwig major label to help make it happen. Yes, BSkyB is getting into the subscription game, and it has joined forces with Universal, with more to come. That sound […]
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Good news for you Rupert Murdoch fans out there. The mogul's UK-based pay-TV juggernaut is preparing its own music service, and it's inked a deal with bigwig major label to help make it happen.

Yes, BSkyB is getting into the subscription game, and it has joined forces with Universal, with more to come. That sound you hear in the distance is not iTunes quaking. It's Apple's stock getting batted around by short-sellers.

The bad news, such as it is, remains to be seen. It's not particularly promising when Reuters is saying that the new subscription service will feature "downloads to keep," as if you shouldn't be able to keep something you buy. Nor is it encouraging that the price is still up in the air. Free unlimited streaming is cool, but not if you only have Amy Winehouse and other Universal artists to listen to all day. The press is a bit premature on this one, in regards to Apple: It's going to take more than the Murdoch clan and Universal to bring the House of Jobs down, even in England and Ireland, and it's going to take more than an iTunes clone too.

How about a torrent service with unlimited downloads and unrestricted portability for a fair monthly fee? Now you're rocking.

Photo: Wikipedia