Of all the many, many (MANY) predictions of the still-unannounced Apple iPhone, this charming clip from CNBC is my favorite so far. The none-too-well-informed host ("The Apple iPad, uh, Pod I should say") badgers his pro-Mac blogging guests on such relevant topics as Apple's desktop marketshare ("You want me to pull out the numbers?"), and Bob Ward from LoopRumors mumbles incoherently about how innovative Apple is.
Only Arnold Kim from MacRumors acquits himself well. To hear how, read on.
Technorati Tags: iPad, apple, iphone, rumor
He speaks very strongly to the advantages Apple can bring to the cell phone market (Shock! It's interface and industrial design plus integration with an ecosystem of products! Apple's never tried that before!). You have to keep watching until the host pulls out his secret weapon question: "There are already phones that play Mp3s out there. What's the technological innovation? Is it just going to be marketed well?"
Sigh. Right. Because new technology is the only kind of innovation there is. Not stuff like usability or a good business model. It's never been about the marketing. It's because of how well it fits with the way people are already living. It stuns me that we still live in a day and age where pundits don't understand how much more important interface and design are than the specs under the hood.
"What's the innovation?" I got your innovation right here, buddy.
Via Digg**.
