Analyst: Zune Is a Modded Toshiba Gigabeat

As you may have noticed, this is the time of year when everyone begins to assume that some great new device will unseat Apple's iPod as king of the digital media player hill. The newest entrant in the field (so new it isn't, you know, officially unveiled), is Microsoft's Zune. A lot of people think […]
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As you may have noticed, this is the time of year when everyone begins to assume that some great new device will unseat Apple's iPod as king of the digital media player hill.

The newest entrant in the field (so new it isn't, you know, officially unveiled), is Microsoft's Zune. A lot of people think that Microsoft, using all of its resources, will inevitably kill the iPod.

Not so fast, noted American Technology Research Analyst Shawn Wu to Forbes.

"Microsoft had hinted of an all-new design from the ground up, but from our analysis, it appears that the Zune is essentially a repackaged Toshiba Gigabeat that has seen limited success," said Wu in a report.

Yeaahhhhhhhh. There's the way you take down a dominant force – repackage a previously unsuccessful solution. I am officially unafraid of Zune now. Do your worst Microsoft!

Oh, right. You already have. It's kind of pathetic.

Via MacSurfer.

Image courtesy of (drum roll...) Microsoft.