100% Pure Indie

Clap Your Hands Say Yeah

About Clap Your Hands Say Yeah
CYHSY is a rock band. It has one album out, which was self-released. The group plays a lot of shows. People really like it! Bloggers especially. They’ve helped CYHSY sell more than 100,000 copies of its CD, all without a record label. That’s pretty cool.

– Eric Steuer

Genre: “Indie” rock that’s truly independent
Formed: 2004
Location: New York and Philadelphia
Members: Alec Ounsworth (guitar, vocals), Tyler Sargent (bass), Robbie Guertin (guitar, keyboard), Lee Sargent (guitar, keyboard), Sean Greenhalgh (drums)
Influences: DIY punk, Talking Heads
Record label: Who needs ‘em?
Quote: “The Web makes the world smaller and things move faster.”

MySpace URL:
www.myspace.com/clapyourhandssayyeah

The Big Idea: Screw the Middleman

Disintermediation rocks! Seems like everyone is shortening the supply chain for fun and profit.

37signals
This Chicago software company released Getting Real, a book about Web apps, as a $19 PDF in March. To date, it has scored more than 6,000 downloads, meaning $130K of nearly pure profit.

Valve
This videogamedeveloper sells indie titles like Rag Doll Kung Fu and minisequels to megahit Half-Life 2 direct to consumers via its Steam download service.

Netflix
The DVD rental company is bypassing the movie studios for content to rent: It has been the exclusive distributor of hundreds of indie films and documentaries, including Born into Brothels.

Daniel Solis and Greg Stolze
These geeks used the “ransom” model for their board game Meatbot Massacre – once they got $600 in donations, they made it free for anyone to download.


credit:Mattias Elgemark
Guertin, T. Sargent, Ounsworth, Greenhalgh, and L. Sargent of CYHSY

2006 Rave Awards:

>

Bryan Singer & the Man of Steel

Plus:

>

The Myth of Superman

Podcast:

Oddcasters

Games:

World of Warcrack

Science:

The Challenger

Policy:

Intelligent Decision

TV:

Viral Vidiots

Blogs:

Real Simple

Renegades:

The New Hollywood

Business:

The Other Fed Chief

Industrial Design:

How-To Hub

Architecture:

Fixer-Uppers

Tech:

Quick 'n' Clean

Medicine:

Return of the Flu

Books:

Man vs. Machine

Music:

100% Pure Indie

PLUS:

The Steve Jobs Award