START
| 
Craig Maxwell; Inset: Erik Pawassar
If Frank Gehry melted down a set of Legos and remolded the plastic to suit his style, the result would be something like Oliblocks, the toys created by architect and designer Dan Oakley. The four organically shaped "blocks" interlock via ball-and-socket joints and magnets to form sculptural structures. Seven more shapes will be introduced in 2003. Not surprisingly, tech geeks are drawn to Oliblocks. Oakley�s biggest sale was to HP, which gave 500 sets to its customers and employees. CEO Carly Fiorina probably didn�t realize the creative gift has a drawback: Chances are, the recipients aren�t getting much work done.
| START
| A Smarter Way to Sell Ketchup
| Better Prostitution Through Technology
| Eyes in the Back of Your Mouth
| But Wouldn�t It Be Better With a Motor?
| Play the HP Way
